CHINA – Mitsubishi Corporation (MC), Itoham Foods Inc. (Itoham) and Yonekyu Corporation (Yonekyu) are to invest livestock and poultry breeding, slaughtering, processing and meat products trading and importing business of COFCO in China.
The three companies will acquire 33 per cent of the shares issued by COFCO’s subsidiary, which is a holding company of COFCO’s meat business through MIY Corporation (MIY), an investment vehicle jointly established by them, by July.
COFCO, Mitsubishi, Itoham and Yonekyu will expand meat products and processed foods business in China by spending a total of 10 billion Chinese yuan (CNY; approximately ¥125 billion) by 2017.
With regard to meat products business, there are plans to open seven new plants, giving a combined total of 12 plants, which will increase slaughter capacity from 50 million to 300 million birds for poultry and from 0.5 to 5 million pigs a year.
As for processed foods (including processed pork and poultry products), the number of plants will be increased from four to 11, which in turn will lead to an increase in production capacity from 20,000 tons to 210,000 tons.
When combined with meats, such as beef, pork and chicken, imported from overseas, annual sales will increase to CNY18.1 billion (approximately ¥226.3 billion) from CNY2.3 billion (approximately ¥28.8 billion).
MIY will subscribe for the capital increase needed for business expansion of the Holding Company in proportion to its shareholdings to maintain its 33 per cent shareholding ratio and then MIY’s total investment is expected to be approximately CNY3.3 billion (approximately ¥41.3 billion) by 2017.
Mitsubishi said that consumption of meat products and processed foods in China has increased following China’s economic expansion and is expected to continue to increase for the foreseeable future.
Despite the fact that the Chinese livestock and meat market is one of the biggest in the world, that industry is currently operated by small and medium-sized players.
With growing demand for stable supplies of high quality and safe products, COFCO’s mission, as a corporation owned by State-owned Assets Supervision and Administration Commission of the State Council (SASAC), is to establish a system to ensure supply of more high quality meat products and processed foods.
Under a Business Alliance Agreement formulated in 2009, Mitsubishi, Itoham and Yonekyu have been investigating opportunities to jointly strengthen their respective businesses. In particular, there have been many discussions focusing on the participation of COFCO’s meat business in China.
Mitsubishi, Itoham, Yonekyu and COFCO have agreed to work together to achieve each company’s objective and to establish a stable supply of high quality and safe meat products and processed foods in China.
In order to achieve this, Mitsubishi, Itoham, and Yonekyu will look to combine the skills and know-how that they have developed in these industries with COFCO’s strong business foundations in China.
They say that this project will effectively promote each company’s growth strategy while also contributing to the development of China’s meat industry and the stable supply of food products.
In July 2010, Mitsubishi released its Midterm Corporate Strategy 2012, in which it designates China as one of its strategic regions for investment.
Mitsubishi and COFCO have enjoyed a strategic alliance since 2004 and will look to strengthen their ties through the forthcoming project.
Mitsubishi will also be looking for opportunities both to expand its business in the rapidly growing Chinese market and to develop new businesses in food-related and other fields.
“To be one of the most reliable meat processors in Asia’ is the key vision on Itoham’s midterm corporate strategy, CNV2015, which was announced in January 2011. One of Itoham’s growth strategies is to expand sales in growing Asian markets. The forthcoming project in China is an example of this strategy being put into action,” a spokesman said.
One of the key growth strategies of Yonekyu’s fifth mid-term corporate strategy, which was announced in April 2011, is re-entering the overseas market. Following this project, Yonekyu will seek opportunities to expand business in other regions.
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